Harley Davidson V-ROD Motorcycle

Newer technology pushed Harley Davison out of the market. Customers desired faster, sleeker bikes with more modern designs and features. Motorcyclists became more willing to spend the extra money on the new improved bikes compared to the cheaper style of Harley Davidson.

As the demand for faster motorcycles increased, Harley Davidson realized they needed to redesign their motorcycle. The company faced the problem of maintaining the sleek Harley design while upgrading to a newer, more powerful model. With new engine technology, more money would be needed to create the bike. However, the cost of the new Harley Davidson needed to be affordable to the average motorcyclist.

Searching for solutions, Harley Davidson turned to the experts for help. First, they contacted their racing team in order to discover the new engine technology. Additionally, they gathered information from Porsche and used designs from Dragsters.

With the new information, they brought together engineers and designers to mesh the technology and design. Harley Davidson used other types of bikes as guides for the design of the new motorcycle. With all the new ideas and more workers at hand, Harley Davidson was ready to progress.

After comparing all the techniques of the many different sources, they choose what best fit Harley Davidson. They decided to use aluminum for the frame, plastic gas tank under the seat, larger radiator for cooling down the engine, and a new sleek double muffler.

Harley Davidson used many design techniques including Computer Aided Drafting, full scale clay models, and sketches. The designers worked with the engineers to determine if their designs were possible. If the ideas were not feasible, the designers compromised with the engineers. Also, the designers had to redesign the engine for placement in the new Harley Davidson.

Many prototypes were made to test different aspects of the new bike. The workers went to the Harley Davidson factory in order to test the radiator, the engine and the frame. They used wind tunnels to test ventilation, a reaper chamber for radio wave resistance, and high pressure hoses to test water resistance. In addition, they tested the level of heat resistance of the bike in the desert, by alternating running and idle time. Furthermore, they used a Dusseldorf test to simulate the autobahn in order to determine how long the engine could run without problems. A microphone board helped create the Harley Davidson sound and comply with sound regulations. After creating different prototypes to test the various obstacles of the road, the new V-rod was ready for production.

After multiple years of design, the V-rod was unveiled at the annual Harley Davidson convention. Designers described the visual aspects, and also showcased their computerized models and hand sketches. Public Relations created commercials and ads to advertise the brand new Harley Davidson V-Rod.

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