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  Course Readings

Course Readings


Please post your reaction papers in Angel. After publishing each paper please respond to at least two other postings.

Required text books
Norman, D. A. (2004). Emotional Design: Why We Love (or Hate) Everyday Things. Basic Books. 

Robbins, J. N. (2007) Learning web design. 3rd edition. O'Reilly.

Johnson, J. (2010). Designing with the mind in mind: Simple guide to understanding user interface design rules.

Recommended reading (Discuss)
Isaacson, W. (2011). Steve Jobs. Simon & Schuster.
Forta, B. (2006). MySQL: Crash course. SAMS.
This text includes a summary of all of the major SQL commands that you need to interact with a database.

Reading Schedule


Date

Topic

After week 1

Johnson chapters 1 & 2
Robbins Chapters 1-3

After week 2

Johnson chapters 3 & 4
Robbins Chapters 4-6

After week 3

Johnson chapters 5 & 6
Robbins Chapters 7- 9

After week 4

Johnson chapters 7 & 8

After week 5

Johnson chapters 9 & 10

After week 6

Johnson chapters 11 &12

After week 7


Robbins Chapters 10-12

After week 8 Robbins Chapters 13-15
After week 9 Robbins Chapters 16-17
After week 10 Norman: Preface and chapter 1
After week 11 Norman: Chapters 2 & 3

Reaction papers

Reaction Paper #1 Select two of the chapters from Johnson chapters 1-4
Reaction Paper #2 Select two of the chapters from Johnson chapters 5-10
Reaction Paper #3

Norman: Preface and chapter 1

Questions to consider for this reading

  • Explain Norman's three levels of processing.
  • Identify an event in your life where you have processed at each of the different levels. One such example that Norman alludes to is driving a car: How does a driver act at at the visceral level; the behavioral level; the reflective level?
  • Identify an example that supports Norman's claim that attractive things work better--which of Norman's levels is prominent in your example?
  • Identify an example that counters Norman's claim that attractive things work better--which of Norman's levels is prominent in your example?
  • What does Norman's article tell you about how to design at each of the three levels: visceral, behavioral, and reflective?
  • Do you find Norman's levels useful to you as a designer-- why?
Reaction Paper #4

Norman: Chapters 2 & 3

Questions to consider for the readings
Donald Norman maps the three levels of visceral, behavioral, and reflective design as follows:

  • Visceral design -> Appearance
  • Behavioral design -> Pleasure and effectiveness of use
  • Reflective design -> Self image, personal satisfaction, memories
  1. Which of the three levels is most important to you as a designer?
  2. What does chapter 2 mean to you as a designer?