Home | Abstract and Introduction | Customer Needs | Research | Benchmarking | Product Dissection | Target Specifications | Concept Generation | Final Product | References
In order to produce our target specifications we first took our top customer needs and compared them to our current specifications of our toothbrush. We then took our redesign ideas and converted them into our new product specifications. However we were sure to keep the customers’ needs in mind as we set our final specifications. Below are two charts first showing the customer need matching with product specifications and the second displaying our target specifications chart.
|
Customer Need |
Specification |
|
Improved Battery Life |
Battery Life 139 days |
|
Improved Cleaning Effectiveness |
Dual Action Cleaning |
|
Improved Quality |
Quality Products Used |
|
|
|
|
Feature |
Current Specs |
Product Specs |
|
Cost |
$5.99 |
$7.49 |
|
Weight |
8 oz |
9 oz |
|
Height |
8.5 in |
8 in |
|
Width |
1.5 in |
1 in |
|
Depth |
1.5in |
1 in |
|
Cleaning Effectiveness |
Oscillation |
Oscillation + Vertical Action |
|
Battery Life |
105 days |
139 days |
|
Quality |
Poor |
Good |