Based on the number of views that YouTube has tallied for the many sessions recorded at the
Where 2012 Conference,
I am one of the few people who waited for them to be posted in early
April. That observation is somewhat sad because there are some gems
hidden in those not-so-viral videos.
One gem is the Stratocam presentation. Stratocam.com
presents you with a slideshow of some of the best satellite images of
the earth's shorelines, man-made towers, lakes, desserts, and
topographic images. You can give a thumbs up or down on each image, or
you can venture out to "snap" some of your own finds for others to vote
on.
There were other just-for-fun applications introduced at the conference. Timehop
purports to amalgamate your activities from one year ago using your
Facebook, Twitter, Foursquare and Instagram posts and send them to you
in one email a day. The email "brings it all back to you." I'm not sure
if that is a good or bad thing.
Alohar Mobile introduced its Mobile Location Behavior Analytics platform that uses information gathered
from their PlaceMe app.
The free Placeme app for iOS and Android uses your phone's GPS and WiFi
locator to record everywhere you have been and how long you stayed.
What is thought-provoking is Alohar's software development kit that
will help developers create apps using all that location information
that you have sent to them. Using those potential apps, your smart phone
can then become your "personal assistant," recommending where cheaper
gas is and what route home you might want to try when your usual path is
moving slowly.

