Media and
Democracy, Communications 597
Syllabus (Spring, 2007)
Instructor:
Professor Rob Frieden
102 Carnegie Building
863-7996; E-mail: rmf5@psu.edu
Class Hours: Wednesday
Office Hours: Monday
GENERAL PERSPECTIVE
In most nations citizens support the view that the media qualifies for special rights and protection from most forms of government censorship and regulation. Press freedom results from the longstanding view that the media help us find the truth often by holding government representatives and others accountable for crimes, corruption and ineptitude, etc.
Media institutions have come under close scrutiny whether they deserve special status particularly in light of allegations of bias and the proliferation of new media options. An increasingly loud call for limitations on media autonomy and freedoms has arisen based on heightened concerns about national security and skepticism whether incumbent media outlets enhance democratic governance and civic participation. World Wide Web sites, blogs, webcasts and other outlets vie for attention and impact in a marketplace of ideas that consolidates, or diversifies depending on your perspective.
This course will provide students an opportunity to develop a better sense of the media’s role in democracies and other governance systems. We will strive to achieve greater understanding about the media’s multifaceted role as an integral part of democratic society, but also as a profit seeking business. The course will examine the traditional literature with an eye toward assessing what fundamental freedoms and roles persist based on current philosophical and policy challenges.
The course will
seek to answer several key questions:
1) What is the media’s role in democracy
both theoretically and practically in light of current technological and
marketplace developments?
2) Do the media have a different and
perhaps diminished role when operating across borders, in light of national sovereignty
and different concerns and sensitivities?
3) Should the media qualify for special
treatment in terms of access and dissemination of information?
4) What economic or political
characteristics of the media make its output different from the production of generic
“widgets”?
5) What role, if any, should the
government have in terms of the composition, operations and output of the
media?
6) How does the emergence of the Internet change responses to
the above questions?
SUGGESTED COURSE LEARNING
OUTCOMES
In this course, students will learn to:
·
examine the role of established and new media
in a representative democracy;
·
demonstrate
an understanding of the history and role of media professionals and
institutions in helping to frame public policies;
·
think
critically, creatively and independently;
·
express
complex thoughts in the spoken and written word; and
·
assess how and when the media works independently of
or cooperatively with public policy stakeholders.
ACADEMIC INTEGRITY
Academic integrity is the pursuit of scholarly
and creative activity in an open, honest and responsible manner, free from
fraud and deception, and is an educational objective of the
NOTE TO STUDENTS WITH
DISABILITIES
Reading Assignments
You
have to acquire only one book for this course: C. Edwin Baker, Media Markets and Democracy, ISBN 0-521-00977 (
GRADING
The
course will have three written assignments, one take home, open book mid term
examination and a final take home exam. In lieu of the final exam you can submit a
comprehensive paper, provided you have submitted an acceptable outline by the
sixth week of class.
The course also requires interaction between
instructor and student. I place a premium on class participation and
dialog. I do not offer extra credit opportunities.
After the completion of the course I will determine whether a curve should apply. Absent a curve the following scale shall apply:
93 to 100 percent = A
90 to 92 percent = A-
87 to 89 percent = B+
83 to 86 percent = B
80 to 82 percent = B-
77 to 79 percent = C+
70 to 76 percent = C
60 to 69 percent = D
Below 59 percent = F
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Week One: Introduction and Review
of the Traditional Literature
Assignments:
John Milton, Areopagitica
(1644): http://www.stlawrenceinstitute.org/vol14mit.html
http://www.bartleby.com/3/3/2.html
The liberty of self discovery is a “self-righting” principle—more information reaffirms the truth and exposes falsity. Government licensing is prone to corruption and self-perpetuating judgments. This view evolved into the marketplace of ideas theory/model articulated by Justice Holmes’ dissent in Abrams v. United States and elsewhere.
John Stuart Mill, Considerations
on Representative Government, Chapter 3 (1861)
http://www.la.utexas.edu/research/poltheory/mill/repgov/index.html
Mill expanded on
Suppression of opinion is bad, because it blots out the truth; no harm in subjecting false opinions to public scrutiny. No opinion, no matter how outrageous is completely true or false.
“Not the violent conflict between the parts of the truth, but the quiet suppression of half of it, is the formidable evil; there is always hope when people are forced to listen to both sides; it is when they attend to only one that errors harden into prejudices, and truth itself ceases to have the effect of truth by being exaggerated into falsehood.” Accordingly, government cannot and should not control freedom of thought and opinion.
Zechariah Chafee, Freedom of
Speech (1920): http://www.answers.com/topic/zechariah-chafee
Professor Chafee proposed a balancing test between societal and individual interests.
“One of the most important purposes of society and government is the discovery and spread of truth on subjects of general concern. This is possible only through absolutely unlimited discussion, because once force is thrown into the argument, it becomes a matter of chance whether it is thrown on the false side or the true, and truth loses all its natural advantage in the contest. Professor Chaffee placed the boundary line of permissible speech close to the point where words give rise to unlawful acts.
In an attempted refutation of the Holmes’ “clear and present danger” test Meiklejohn created a dichotomy between absolutely protected speech and conditionally protected speech. He emphasized 5th Amendment due process particularly in light of the possibility that government may overstate the potential for harm to abridge dissent, e.g., sedition laws.
While private harms may warrant conditional protection, speech related to public policy deserves absolute protection: “To be afraid of ideas, any idea, is to be unfit for self-government. Any such suppression of ideas about the common good, the First Amendment condemns with its absolute disapproval. The freedom of ideas should not be abridged.”
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Week Two Examination of Traditional Media Models—Are They Still Viable?
In the Social Contract Model government and the governed execute an implicit contract for mutual benefit. We pay taxes, vote, comply with laws in exchange for stability and the largely unfettered opportunity for life, liberty and the pursuit of happiness. Perhaps human nature threatens this deal, because players on both sides may cheat and anti-cheating institutions may not detect the breach, or may participate in it. An independent media provides an effective check against cheating, provided it does not become part of the problem.
Assignments:
C. Edwin Baker, Media Markets, and Democracy, Chapters 6-7.
Jean Jacques Rousseau, Social
Contract (1762)(Book 1, No.6); http://www.constitution.org/jjr/socon.htm
Alexander Hamilton et al, The Federalist Papers,
No. 84 (1787-88): http://www.yale.edu/lawweb/avalon/federal/fed.htm
Quotations of Thomas Jefferson on Freedom of the Press: http://etext.virginia.edu/jefferson/quotations/jeff1600.htm
Walter Lippman, Public Opinion (1922) Chapter One, “The World Outside and the
Picture on Our Heads,” http://xroads.virginia.edu/~Hyper2/CDFinal/Lippman/CH01.html
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Week Three--Marketplace of Ideas—Robust Debate Among an Informed
Electorate
vs. Media Concentration—Does a Robust First Amendment Guarantee a Free
Press, or Does the Media Manufacture Consent and Manipulate the News?
Democracies thrive when governments can achieve collective goals without unnecessarily burdening any faction of the governed. A fundamental safety value in what should be a constantly recalibrating process is the ability of the governed to petition the government, to redress grievances and freely to express even controversial views. Open access by citizens and a free press contribute to an effective and legitimate government. Presumably the “court of public opinion” evaluates political expression and rewards/legitimizes the most compelling views. This endorsement process functions in much the same way as the marketplace determines winners and losers based on the dollar votes of consumers.
The
First Amendment and conceptualizing political discourse in terms of a
marketplace draw a parallel between transactions involving widgets and mediated
messages. In other words for some the same type marketplace function can occur
for widgets or news and public affairs.
Others disagree based on the view that an increasingly commercialized
and concentrated, mainstream media has more concerns about selling advertising
and copies of publications than lofty notions of contributing to public
discourse on important issues.
Assignments:
Alexander M. Bickel, The Morality of Consent, Chapter 3 Domesticated Civil Disobedience:
The First Amendment from Sullivan to the Pentagon Papers, pp. 55-88
(1975) (on electronic reserve).
Robert W. McChesney, The
Problem of the Media: U.S. Communication Politics in the Twenty-First Century
(2004); Chapter 4, The Age of
Hyper-Commercialism (on electronic reserve).
James Fallows, Breaking the
News/How the Media Undermine American Democracy, News and Democracy,
Chapter 6, pp. 235-270 (2004) (on electronic reserve).
C. Wright Mills, “The Mass Society,” The Power Elite (1956); http://www.thirdworldtraveler.com/Book_Excerpts/MassSociety_PE.html
Doug Underwood, Reporting and the Push for Market-Oriented Journalism:
Media Organizations as Businesses, in W. Lance Bennett and Robert M. Entman,
eds., Mediated Politics Communications in
the Future of Democracy (on electronic reserve).
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Week Four: Market Failure and Responding to Negative Externalities
The marketplace of
ideas, just like the marketplace for widgets depends on the ability of
transactions to occur without friction, i.e., high transaction costs and
without bad consequences that the cost of the transaction does not reflect,
i.e., negative externalities. We will
consider whether the media marketplace warrants special considerations and
concerns in light of the potential for market failure and negative
externalities.
Assignment:
Baker, Media, Markets and
Democracy, Chapters 1-2.
Written Assignment One:
Review the content
available at one of the following “media watchdog” web sites, or from your own
search. Prepare a 2-3 page summary of
the site’s content and your perception of the site’s agenda and bias, if
any. Why do you think this site
exists? Does the site identify its
financial backers?
Web Sites
Accuracy in Media: http://www.aim.org/
Center for Media and Democracy: http://www.prwatch.org/
Center for Media & Public
Affairs: www.cmpa.com
Center for Public Integrity: http://www.publicintegrity.org/default.aspx
Committee to Protect Journalists: http://www.cpj.org/
Fairness and Accuracy in Reporting: http://www.fair.org/index.php?page=100
Free Press: http://www.freepress.net/
Freedom Forum: http://www.freedomforum.org/
International Freedom of
Expression eXchange: http://www.ifex.org/
Media Channel.Org: http://www.mediachannel.org/
Media Matters for
Media Monitors Network: http://usa.mediamonitors.net/
Media Transparency: http://www.mediatransparency.org/
Media Watch: http://www.mediawatch.com/welcome.html
Media Wise: http://www.mediafamily.org/
Morality in Media: http://www.moralityinmedia.org/
National Coalition Against Censorship: http://www.ncac.org/
The
Reporters Without Borders: http://www.rsf.org/rubrique.php3?id_rubrique=20
Truth in Media: http://www.truthinmedia.org/truthinmedia/index.html
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Week Five: Policy Responses to Perceived Market Failure
Assignment:
C. Edwin Baker, Media Markets,
and Democracy, Chapters 3-4, and 8-9.
Week Six: Case Studies that Test Traditional Media Models
Case Study: Protecting Sources vs. Fair Trials and National Security
For the media to
promote the pursuit of truth and to contribute to public discourse, it must
disclose embarrassing facts about our government and private actors. Few would object to the widespread
dissemination about crimes, and news of government failing to do its job, or
doing its job poorly. However, one
person’s news might be another person’s invasion of privacy. In this age of heightened concern for
national security government officials can characterize the function of the
press as helping enemies and risking homeland security. We will examine whether the press may have
gone too far in its pursuit of the truth, or whether stakeholders invoke “red
herrings” with an eye toward thwarting disclosure of newsworthy facts.
Assignments:
Washington Post, Peter Baker, Surveillance Disclosure Denounced;
Disgraceful Say Bush of Reports, A 01 (
http://washingtonpost.com/wp-dyn/content/article/2006/06/26/AR2006062600563.html
New York Times, Patriotism and the Press (
Wall Street Journal, Review and Outlook, Fit and Unfit to Print, A12 (
Disclosing Valarie Plame’s
Employment
New York Times, Judith Miller Goes to Jail (
Case Study: Political Cartoons
Written Assignment Two
Review the news media
coverage of protests over editorial cartoon use of Mohammed’s image. Select a press journalism model and apply its
principles to this issue. Determine
whether this model would support editorial cartoons or not.
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Week Seven: Market Failure in Media Concentration: Assessing the Impact
Two countervailing
trends current affect media and society.
On one hand technological innovations, entrepreneurialism and innovation
combine to provide us with an unprecedented array of information,
communications and entertainment (“ICE”) options. On the other hand incumbent mainstream media
continues to concentrate and consolidate.
Do we benefit from an embarrassment of riches provided by Internet web
sites, blogs, podcasts and proliferating media outlets? Do we similarly suffer when mainstream media
becomes so concentrated and so captive to particular constituencies that their ICE
products become biased, inferior in quality and limited in scope?
Assignments:
Ben H. Bagdikian, The New Media
Monopoly (2004), Common Media for an Uncommon Nation, Chapter 1 (2004) (on
reserve);
Adam D Thierer, Media Myths:
Making Sense of the Debate Over Media Ownership, Chapter 1, Introduction,
pp. 1-22 (2005);
available at: http://www.pff.org/issues-pubs/books/050610mediamyths.pdf
Robert B. Horwitz, On Media
Concentration and the Diversity Question; draft manuscript (Oct. 2004);
available at: http://communication.ucsd.edu/people/HORWITZ/onmedia.pdf
Bruce M. Owen, Confusing Success
with Access: Correctly Measuring Concentration of Ownership and Control in Mass
Media and Online Services, Progress on Point, Release 12.11, Progress & Freedom Foundation (July 2005).
available at: http://www.pff.org/issues-pubs/pops/pop12.11owen.pdf
Public Broadcasting Service, Moyers on America, Bigger and Bigger Media, watch the video clip and click on Who Owns the Media at: http://www.pbs.org/moyers/moyersonamerica/net/bigger.html
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Week Eight Case Study-- Video News Releases
Written Assignment Three:
Use the Internet to
find out everything you can about video news releases. Prepare a 3-5 page summary that answers the
following questions: What are video news releases? How can they be abused? Are they misrepresenting the truth, or simply
saving journalists time and effort? How
are video news releases different from other attempts by stakeholders to “spin”
media coverage? What, if anything, has
the
To start you off, see http://www.prwatch.org/fakenews/execsummary
and http://hraunfoss.fcc.gov/edocs_public/attachmatch/FCC-05-84A1.doc.
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Remainder of the Semester: Testing Media Models in an Internet Age
For
the remainder of the course we will examine the impact of new ICE technologies
and expression outlets on society and on our individual lives. These assessments may help us determine the
ongoing viability of media in democracies and other forms of government.
Blogging and Democracy
Do blogs provide
individuals with new and powerful opportunities to participate in governance,
or do blogs provide a new type of “vanity press”?
Assignments:
C. Edwin Baker, Media Markets,
and Democracy, Postscript.
Shayne Bowman and Chris Willis, We Media (2003-2006); available at: http://www.hypergene.net/wemedia/download/we_media.pdf
Daniel W. Drezner and Henry Farrel, The
Power and Politics of Blogs (Aug. 2004); available at: http://queensu.ca/politics/pols313/blogs.pdf
Cass R. Sunstein, Democracy and Filtering, 47 Communications of the ACM, No. 12, pp. 57-59 (Dec. 2004); available
at: http://portal.acm.org/citation.cfm?doid=1035134.1035166
Michael X. Delli Carpini and Bruce A. Williams, Let Us Infotain You:
Politics in the New Media Environment, in W. Lance Bennett and Robert M.
Entman, eds., Mediated Politics
Communications in the Future of Democracy (on electronic reserve).
Recommended
Reporters Without Border, Handbook for Bloggers and Cyber-Dissidents; available at: http://www.rsf.org/IMG/pdf/handbook_bloggers_cyberdissidents-GB.pdf
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Citizen Media
If Blogs provide average citizens a “soap box” to redress grievances with more than local reach, then web-based video sites provide average citizens the opportunity to “scoop” Big Media on possibly major stories. The combination of small, lightweight digital video recorders and free access to Web sites, such as YouTube, provide citizens new and enhanced ways to root out and expose private and governmental corruption, etc. We will assess the impact of citizen-based, grass-routes media.
Assignments:
Tom
Siebert, Citizen Media Beats Big Media, YouTube Blows The Whistle (
http://publications.mediapost.com/index.cfm?fuseaction=Articles.san&s=47533&Nid=22945&p=368626
Jo Twist, The year of the digital citizen (
Public Broadcasting Service, MediaShift, Mark
Glasser, Your Guide to Citizen
Journalism; available at: http://www.pbs.org/mediashift/2006/09/digging_deeperyour_guide_to_ci.html
Scan two or more of the following web sites:
http://www.cyberjournalist.net/citizen_media_monitor
http://www.ojr.org/archive.cfm?topic=grassroots%20journalism
http://wikimania2006.wikimedia.org/wiki/Citizen_Journalism
http://en.wikipedia.org/wiki/Citizen_journalism
http://journalists.org/2006conference/
http://www.newmediamusings.com/blog/citizen_media/index.html
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Network Neutrality
The Internet provides a compelling case for government incubation and anchor tenancy of a promising technology followed by a timely departure from management and investment roles. On the other hand the Internet may become such a major medium for both political and commercial transactions that governments must step in to guard against violations of privacy, unfair trade practices, and attempts to tilt the competitive playing field in favor of one venture over others. Proponents of Network Neutrality worry that without government imposed safeguards the ventures providing Internet transmission links can favor affiliates, stifle political expression and raise competitors’ cost of doing business. Opponents argue that ventures need to recoup infrastructure investment, the Internet no longer has to be a one size fits all, “best efforts” network and network neutrality solves a problem that does not exist.
Assignments:
Jeff Chester, The End of the Internet? The
Nation
http://www.thenation.com/doc/20060213/chester
Kyle Dixon et al, A Skeptic’s Primer on Net
Neutrality Regulation, The Progress and
Freedom Foundation, Progress on Point, Release 13.14 (June, 2006);
available at:
http://www.pff.org/issues-pubs/pops/pop13.14primer netneut.pdf.
Testimony of Professor Lawrence Lessig,
Senate Committee on Commerce, Science and Transportation, Hearing on “Network
Neutrality,” (Feb. 7, 2006); available at: http://commerce.senate.gov/pdf/lessig-020706.pdf;
Testimony of Vinton G. Cerf, Vice President
and Chief Internet Evangelist, Google, Inc., Senate Committee on Commerce,
Science and Transportation, Hearing on “Network Neutrality,” (Feb. 7, 2006);
available at: http://commerce.senate.gov/pdf/cerf-020706.pdf
Testimony of Gregory Sidak, Visiting
Professor of Law Georgetown University Law Center, Senate Committee on
Commerce, Science and Transportation, Hearing on “Network Neutrality,” (Feb. 7,
2006); available at: http://commerce.senate.gov/pdf/sidak-020706.pdf;
Testimony of Kyle D. Dixon, Senior Fellow for Regulatory Law and
Economics, The Progress and Freedom Foundation, Senate Committee on Commerce,
Science and Transportation, Hearing on “Network Neutrality,” (Feb. 7, 2006);
available at: http://commerce.senate.gov/pdf/dixon-020706.pdf.
Frieden, Rob, Network Neutrality
or Bias?--Handicapping the Odds for a Tiered and Branded Internet;
available at: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=893649.
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Media Operations Across Borders: Cultural
Imperialism vs. Market Protectionism?
Technological and
marketplace innovations in ICE have expanded the reach of both mainstream and
new media. Globalization may not have
eliminated indigenous tastes, but well funded, multinational media enterprises
readily exploit market opportunities anywhere.
We will consider whether market access by foreign media ruins native
culture, or promotes access to well funded, high quality content. Additionally we will examine the strategies
used by nations to counteract the potential negative externalities and
political consequences of market penetration by outside media.
Assignment:
C. Edwin Baker, Media Markets,
and Democracy, Chapters 5, 10 and 11.
Case Study:
Euichul Jung and Eunsung Kim, More
Democracy or More Restriction: Global Internet Information Flows and Censorship
in the Public Sphere on Cyberspace in China, paper presented at Cultural Space
and Public Sphere in Asia 2006 (2006); available at: http://asiafuture.org/csps2006/50pdf/csps2006_7a.pdf
Jack L. Qiu, The Internet in China: Data and Issues,
Working Paper Prepared for Annenberg Research Seminar on International
Communication (
Conduct an Internet search on Google’s agreement to modify and limit
search results originated in its
http://www.nytimes.com/2006/04/23/magazine/23google.html?ex=1303444800&en=972002761056363f&ei=5090
http://news.bbc.co.uk/1/hi/technology/4645596.stm;
http://www.google-watch.org/china.html
http://en.wikipedia.org/wiki/Internet_censorship_in_China
http://www.wired.com/wired/archive/11.01/google_pr.html
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