Television Ad

Television Advertising, or a commercial, is a short message presented in between television programs.  A commercial reaches our sense of sight and hearing.  It can be presented by a local, state or national television station.  

Because they reach the consumer so well, a commercial spot on a major network can be expensive.  Cable channels are less expensive and reach only the local audience.  The length of commercial is about thirty seconds to one minute.  Remember, a television commercial campaign is just one part of selling your product.

TV Ad Checklist