
203 Armsby Building
jwd6@psu.edu
863-8625
Office Hours: Tuesday & Thursday 9:00-11:00
PREREQUISITE: 6 credits in Agricultural Economics or Economics
TEXTBOOK: There is no textbook for the course. Students are encouraged to keep up on current events relevant to the course. This will require regular reading of the business and financial press, such as the Wall Street Journal, the New York Times, Business Week, Forbes, Fortune, or Barron's.
GRADING:
Cases 500 points
Participation 100 points
Final Case 100 points
Total 700 points
Twelve 50 point case assignments will be given. Of these the lowest two scores will be dropped. Alternatively a student can choose to can count all 12 cases and not do the final case. The maximum value of late assignments will decrease by 20 percent for each work day they are late. Homework is late after the time I collect it in class. If you will not be in class, turn it in to me or to my Secretary (Robbie Swanger, 201 Armsby) before class or send it in with a classmate. If you give your assignment to Robbie or another person in Armsby building, hand it to that person, and ask that it be given to me. Do not just leave it on Robbie's desk. Alternatively send it to me via e-mail ( jwd6@psu.edu ). E-mail submissions are subject to the same timetable.
The quality of your exposition is an important indicator of the quality of your thinking. Please check your grammar and spelling. When reading these assignments I look for consistency with the problem, quality of the reasoning, and reasonableness of the solution provided. The case-grading criteria are found here.
Attendance is an essential part of this course. Without a textbook, it will be difficult to learn the material without coming to class. Furthermore, participation in discussion will help you learn the material. Lastly, your grade is partly dependent on your participation. I encourage you to come, pay attention, and participate. My scoring for participation involves a daily score. Each day I see who is there and mark that. After class I assign a number, either 0, 1, or 2 for each student. A score of 0 is given for being absent, sleeping, coming to class unprepared, or for being obviously unengaged otherwise. A score of 1 is for present and paying attention. A score of 2 is for present, engaged, and if there is a discussion, trying to make meaningful comments to help further everyone's understanding of the issue. At the end of the semester, these scores are used to assign the 100 points of participation. A logarithmic conversion of the points is done, so that one or two absences won't hurt the score, but multiple absences incur progressively higher penalties. Similarly, a person need not feel obliged to talk every day, but a participating student would be expected to make a contribution regularly. A meaningful contribution will be rewarded. If you attend fewer than 65% of the classes a straight-line conversion will be used.
On most days there will be discussion of an in-class case or one of the written cases. These will help illustrate the material of the course. In all instances the case will be on the web and you should have read the material before class. In every period you should take the discussion seriously and try to understand how this helps solve the real-world business problems included in the case. You are expected to come prepared to discuss the case meaningfully.
Cell phones are not necessary for this class. Therefore, if you have a cell phone it must be turned off during class. Under no circumstances should it ring, should you be text messaging during class, or have it on vibrate and be checking your phone to see who is calling during class. If you anticipate an emergency call, see me beforehand and I will make special arrangements.
Course Web Site: http://www.personal.psu.edu/faculty/j/w/jwd6/AG BM 460/
A link is found on http://www.personal.psu.edu/faculty/j/w/jwd6/
Academic Integrity
* cheating
* plagiarizing
* fabricating of information or citations
* facilitating acts of academic dishonesty by others
* having unauthorized possession of examinations
* submitting work of another person or work previously used without informing the instructor
* tampering with the academic work of others
The sanctions imposed for acts of academic dishonesty may include receiving an "F" for the course, expulsion from the University and receiving and XF grade on your permanent transcript that marks you as one who failed a course for cheating. For a full discussion of this topic see University policies and rule section 49-20 at this web site: http://tlt.its.psu.edu/suggestions/cyberplag/cyberplagstudent.html
You are encouraged to discuss concepts, ideas, assignments with other students before you complete an assignment. The work you turn in will represent your integration from books, journals, other people, and your own ideas. You must accurately reference any material copied verbatim or summarized directly from other sources, including assignments from previous semesters of this course. If you have thought it through and have written it down in your own words, it meets my criterion as your own work.
Please see me if you have any questions about this policy.
| Date | In class cases | Topic and Notes | Cases to be written | |
| August 22 | Randy's Dilemma | Introduction to the Course | Case Grading Criteria | |
| August 24 | Fenn's Cocoa | Decision Making & Communication | ||
| August 26 | Fenn's Sugar | Managing your Inputs | ||
| August 29 | Fenn's Milk | output market | Input Case | |
| August 31 | Input Demand Case Study | |||
| September 2 | Steele Head Trout | Managing your Outputs | Output Case | |
| September 7 | Output Supply Case Study | |||
| September 9 | The Penn State Creamery | Your Interface with the Rest of the World | ||
| September 12 | Community Supported Agriculture | Who is your customer? | supermarket case | |
| September 14 | Customer Identification Case Study | |||
| September 16 | TA Seeds | Advertising | ||
| September 19 | Champs | Product Positioning | pizza case | |
| September 21 | Product Positioning Case Study | |||
| September 23 | Holtzmann's | Food Safety | ||
| September 26 | Sheetz | Food Safety Case | ||
| September 28 | Food Safety Case Study | |||
| September 30 | Commodity Product Markets | |||
| October 3 | lamb cooperative | Commodity Products | Commodity Case | |
| October 5 | Commodity Products Case Study | |||
| October 7 | Hanover Foods | Differentiated Products | ||
| October 10 | Four Seasons Produce | Diversification | ||
| October 12 | Competition Case Study | Competition Case | ||
| October 14 | Brother's Pizza | Entrepreneurship | ||
| October 17 | Cargill visitors | Supply Chains | ||
| October 19 | Entrepreneurship Case Study | Entrepreneurship Case | ||
| October 21 | Buffalo | Entrepreneurship | ||
| October 24 | Kombucha Tea | Risk Management | Mr. Chips | |
| October 26 | Differentiated Products Case Study | Troegs | ||
| October 28 | Fleetwood Flour Mill | Risk Management | ||
| October 31 | options | Risk Management | hedging hogs | |
| November 2 | Risk Management Case Study | stale beer | ||
| November 4 | Ricky's Quicky Chicky | Input Management | ||
| November 7 | Robotic Milkers | More Differentiated Products | ||
| November 9 | Input Management Case Study | Input Management Case | ||
| November 11 | Logans' Sausage | Output Management | Tom and Jerry | |
| November 14 | Tyson Foods | Industrial organization | ||
| November 16 | Mason Dixon | Partial Budgeting | ||
| November 18 | Family Farms Creamery | Feasibility Studies | ||
| November 28 | Raising Heifers | Contracts | ||
| November 30 | Contracts Case study | Bob's Bread | ||
| December 2 |
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Operating at a Lost | ||
| December 5 |
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| December 7 | Final Case | |||
| December 9 |