Sometimes the experiences of your friends have a way of making vague ideas poignant and concrete.
The Press Enterprise is the local paper in Bloomsburg, a town that was hit last week with a devastating flood.
Of course, you could also look at the images and stories gathered by individuals like Cole.
These images and stories articulate well the business of Bloomsburg at the moment. And it seems to me that the business of a newspaper designed to serve this community should really revolve around the business of the community itself. While the newspaper did unlock its content during the flood and in its immediate aftermath; it has now closed itself off again from the wider community of communication that is the internet.
Cole has written an eloquent post about this on his blog, a post that should move the Press Enterprise to reconsider its business strategy.
But it is the strange tension in the name of the paper that I find rich with ambiguous meaning. At a time when the culture of printing is giving way to a new, more dynamic digital culture the very enterprise of the press has been called into question.
When we speak of the "enterprise" in business terms, we understand, as Dictionary.com says, "a company organized for commercial purposes." But the most common meaning of the term is "a project undertaken or to be undertaken, especially one that is important or difficult or that requires boldness or energy." I like that one. But it does not seem to be the meaning at play in the Press Enterprise.







Today marks the 40th anniversary of the moon landing. 







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