You're not addicted to your iPhone. You're in love.


After I clicked "create entry", I spent about ten minutes on my iPhone before I realized what I was doing. Do you find yourself itching to check your phone all the time- whether it be while studying, in class, with friends, doing anything? Whether it be twitter, facebook, instagram, texts, emails, or any other app, it seems as if there's always something to check on the iPhone.

Everyone always jokes about being addicted to their phone, but I realized today that my iphone literally never leaves my side. It's sad. How did I become so addicted to a piece of technology? How did so many of us? I know it's not just me. It seems everyone is walking around campus with an iPhone in hand. I did my research, and I found out it may not be an addiction...

Martin Lindstrom of the New York Times states that "addiction" or "fix" aren't scientifically accurate, and in all reality, we "love" our iPhones because of our "cherished relationships" with them. Funny, and sadly true. He also says that some psychologists have linked phone usage to the way brain works when becoming addicted to other compulsive ways, like gambling.

Lindstrom carried out an experiment testing subjects brains when they heard or saw an iPhone. The subjects had a "flurry of activation" in the insular cortex of the brain.

"The subjects' brains responded to the sound of their phones as they would respond to the presence or proximity of a girlfriend, boyfriend or family member."

Now that's a little shocking. The brain didn't react like it was addicted, but like it was in love.

A part of me wonders if this is because we communicate with the ones we love through our iPhones, which is why our brains are reacting that way.

So what do you think? Are you addicted, or in love?




Lindstrom, Martin. "You Love Your iPhone. Literally." The New York Times. N.p., 30 Sept. 2011. Web. 20 Sept. 2012.


When I look down in my 726 person ECON 102 class, all i see is iPhones. I have nothing to do but to look at my notebook and the teacher, because I still rock the flip phone, LG Revere to be exact. My friends may make fun of me, but I always notice how much they're on it and it is a major distraction in social and academic life. I'm not hatin' on the iPhone, because it is pretty awesome, but it most definitely a distraction

The thought of being in love with an inanimate object is definitely concerning. While reading the bold quotation that you highlighted, it actually reminded me of Pavlov's dogs and classical conditioning. In a way, I think we are the dogs. Sometimes I think I hear a text, in fact, I know I hear a text. But when I check my phone, there's nothing there. We've become conditioned to the point that we EXPECT our phone to buzz at certain times. Whether we're in love or addicted, an argument could be formed either way, but we are most certainly attached.

People are most definitely attached to their iPhones. In a way I think it's interesting that we've let ourselves become so "addicted." It's weird to think that anyone would want to feel so constantly connected to everything. With an iphone, not only are we accountable for calls and texts, but also for social networking sites and emails. It's hard to live your life when you always feel like you should be checking or updating something. It's undeniably a distraction, and it's interesting to think why it is we are so attached/addicted/"in love".

I never thought of my addiction to my iPhone as literally being in love with it. After reading your blog, though, I realized that if I lost my phone I would go through some of the same feelings I would if I was in a fight with my boyfriend or something like that. Actually, I dropped my phone at the end of last semester and I didn't go through withdrawal symptoms like I would if I stopped using heroin or something. I cried, yup, that's embarrassing. But, that is a reaction that someone would have when something you are in love with 'breaks,' so to say.

Wow. Your blog post really made me look back at my daily events and think what I was doing and how much my IPhone was involved in it. It seems like every event, no matter what it may be, an IPhone is always there next to you. I cannot even imagine what it would be like o be phone-less in this day and age for a couple of days. Immediately I thought I was just addicted to it, but now that you pulled up that quote, I too almost feel as if my IPhone is like an actual sidekick. People are way too hooked onto their phones, but just the thought of not having one attached to me is pretty frightening. Everybody has an Iphone and it almost is a way of life. Life without my IPhone would be an odd one.

I think this blog post is so interesting, especially since I find it so strange that people can even be "in love" with inanimate objects. I went to Spain this summer, and I left my phone at home while I was there. It felt so strange to not have my phone on me at all times, and at times I convinced myself I could hear it vibrating from my purse--even though I knew I didn't have it! I don't know whether this would be considered love or addiction, but regardless, I think this is something that should definitely be of concern to our generation. It's sad that we are so attached to an inanimate object!

The research you found for your blog post is definitely VERY interesting.The fact that people reacted to a cell phone ring the same way they would to the presence of a boyfriend/girlfriend or family member is really intriguing. I think that your on to something by thinking that we react that way to our phones because they're a gateway to communicating with the people we love. When my phone goes off, I'm not excited just because my phone is active, I'm excited because I'm most likely hearing from someone I care about. That being said, I think its part addiction, part "love". I love hearing the ringtone in that it could be from someone I want to hear from, but also I feel like we are addicted to using the various apps and games provided on our smartphones.

As someone who never goes anywhere without their iPhone, I completely understand what you are talking about. I think there are a few "constants" in our lives, and our phone is one of them. We rely on them to give us up-to-the-minute information, we get angry when they don't cooperate with us, and we feel sad when the battery dies or we almost lose all our data during an update (which happened to me yesterday, and I'm not afraid to admit I almost shed a tear). It's not surprising to read your post and see that humans are in "relationships" with their phones, but I was very surprised about the quote saying that we react to the sound of our phone like we would a boyfriend, girlfriend, or loved one. It's a little shocking to think we give the same attention to a piece of technology as we would for someone we truly love. It would be interesting to see which relationship is more intense: a human with their phone or a human with their spouse/boyfriend/girlfriend, to see just how far this technology obsession has rocked our society.

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