The NAKED Truth


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For those of you who read this title and immediately jumped to inappropriate conclusions, I regret to inform you that this is not a blog entry based on anything sexually related.  It's actually based on the new juice drinks that have recently hit the market: Naked Juice.  I'm not sure how many guys have tried this delicious drink, but as a girl the first time I saw one I had to have it!  The fruit smoothie ones have colorful endearing labels that propose the idea that the drink is great for your health.  Therefore, being a girl who's constantly "going on a diet next week," I felt obligated to try it out.

My reaction was as expected: I fell in love.  I drank one every day for almost two weeks this past summer, until I was told they might not be as good for me as I'd thought.  Upon hearing this I did a bit of Googling to find out the truth behind the mysterious drink.  This brought me to a few websites which completely changed my view of Naked Juice.

The Healthy Apron, a website I stumbled across, reviewed all of the nutritional facts of Naked Juice, and broke down what was important.

The Positives: good taste, excellent potassium, low sodium, no MAJOR health deterrents
The Negatives: calorie intake of an entire meal, one serving could spike/crash your blood glucose, offers almost no nutritional value, and let's not forget the price! 3.69$ on average

Those facts alone were enough to turn me off to the drink.  It's not healthy at all to replace a meal with a fruit smoothie, and it's also not healthy to have three meals a day plus a smoothie with that many calories.  Not to mention the toll it was taking on my meal plan wasn't exactly worth it.

Another website, Healthy Living 4 Life, said, "this bottle was nothing more than a pretty package with what might as well be kool-aid mixed with 5 table spoons of sugar and water."  If that sounds good to anyone, they're more than welcome to indulge in the drink, but personally I'd rather not!

So in conclusion, Naked Juice is NOT good for you!

8 Comments

I am by no means a health freak, although I wish I had the self discipline to be one; the intention is always there but somehow the execution doesn't exactly correlate... It always makes me wonder, though, when super-fit looking people (normal teenage girls in running shoes and leggings) walk around with labeled foods/drinks that claim to be super healthy but in reality tend to be just a trending fad with a cool marketing scheme. Like Naked Juice, chobani yogurt became a seemingly health-conscious obsession among teen girls and other "dieting" people that I am 100% guilty of falling for, until my dad (who is a food scientist and completely obsessed with health foods, nutrition labels, and food ingredients) examined both the nutrion label of the dozen chobanis in the fridge and the grocery receipt and came to a very critical conclusion. He told me that chobani yogurts were higher in calorie than other yogurts and were not worth the price. Certainly, there are two sides to every story, but your blog post brings up an interesting point that what we think is super healthy actually isn't. It always seems to go that the supposedly "healthiest" option is the most expensive one; perhaps, we should investigate more before we obsess over the expensive, trendy snack/drink.

I’m glad you wrote this post. It’s funny how when a company tells you that their fruit smoothie is good for your health most people assume it is. I wonder how companies are able to sell products through false advertisement? This reminded me about the first day of class, when Andrew told us we have to question everything. Guess I’m going to have to start reading the back of those labels more often lol.

Well I know that Naked produces juices with protein besides their normal juice. Are those not as healthy either?

Hi Kelsey! I have tried this Naked juice once last semester, I really have to admit it...I LOVED IT TOO! However, after facing the real dilemma of "freshmen 15", I become very concern of the food/drink I will have. Despite the delicious taste from this juice, they do contain massive amount of sugar! In my point of view, why don't we eat real fruits instead of these added sugar fake fruits smoothies?! I do agree with you that who would want to drink a bottle of juice that contains as much calories as regular meal right? The fact about the price is really true! I think it is way too pricey for a bottle of fake juice that contains loads of sugar!

Kelsey,

Very interesting post. I always drink these because I thought they were a healthy option. Even though they were almost $4.00, I did not mind paying that much because they were delicious and "healthy". But after reading your blog and the Healthy Living 4 Life, I was startled to see them describe the drink as kool-aid mixed with 5 table spoons of sugar and water. I will stop drinking these and chose healthier options in the future. Thanks!

I've had this drink a few times in the past. But that's besides the point. I see these drinks everywhere and I think its marketability is what makes it so famous. First of all it's named "Naked" which is hugely appealing to the visual sense. It proudly boasts its potential health benefits in big bold letters right on the front so it can be very convincing to consumers. It is no surprise that this drink is not as healthy as it seems like many other sugar drinks nowadays. Another good example is vitamin water
http://healthy-eating.fitsugar.com/Truth-About-Vitamin-Water-541747

These drinks are absolutely fantastic. I don't think the point is that they're not healthy, but just that you have to be aware of the calorie intake. It's still good source of a good portion of organic fruits and veggies. There are no artificial sugars added and almost everything in there is blended fruits and vegetables. We can't always listen to products that claim to be "healthy", so we should take it as consumers to do research on everything we put into our body.

These drinks are absolutely fantastic. I don't think the point is that they're not healthy, but just that you have to be aware of the calorie intake. It's still good source of a good portion of organic fruits and veggies. There are no artificial sugars added and almost everything in there is blended fruits and vegetables. We can't always listen to products that claim to be "healthy", so we should take it as consumers to do research on everything we put into our body.

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